Paige X. Cho is a Melbourne-based creative passionate about music, marketing and consumer psychology. As Senior Music Strategist at Bolster, she helps the agency's music clients develop advertising and content strategies to sell more tickets and records, and build audiences. Recent clients and campaigns include Splendour in the Grass, London Grammar, The xx, Falls Festival, Tash Sultana, Angus & Julia Stone, Sydney City Limits, Download Festival, Elton John, Sia, St. Jerome's Laneway Festival, Queens of the Stone Age and more.

Paige X. Cho
Australia
Conference Speaker
Bolster - Senior Music Strategist
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Guy Morrow
Conference Speaker
University of Melbourne - Author of 'Artist Management: Agility in the Creative and Cultural Industries' and lecturer at the University of Melbourne